MASON CITY, Iowa (Jan. 14, 2009) – Metalcraft, Inc. today announced that president Steve Doerfler has been elected to the Board of Directors for AIM North America – a chapter of the AIM Global international trade association representing automatic identification providers.

Doerfler joined the seven-member Board of Directors on Jan. 1, 2009 for a three year term. Metalcraft has been a member of AIM since 2001.

“Metalcraft needs to do our part to support AIM,” said Doerfler. “This is the only organization focused on industry standards, education, and outreach for automatic identification.”

Doerfler was nominated after his recent work on AIM’s UID Supplier Alliance (USA) Committee, which works to promote the U.S. Department of Defense (DoD) Unique Identification (UID) policy compliance.

“Metacraft delivers a lot of value in our UID, RFID and barcode products,” said Doerfler. “Metalcraft knows the benefits these technologies bring to organizations, and we want to strengthen AIM’s ability to educate on the value of automatic ID.”

Doerfler joined Metalcraft in 1990 as sales manager, became a minority owner in 1993 and was promoted to vice president of sales and marketing in 1998. In 2006, Doerfler and CEO Doug Peterson led a buyout of majority owner Waldo Smeby. Doerfler became President with responsibilities for sales, marketing, and engineering.

Doerfler has a degree in Industrial Administration from Iowa State University. He serves on the boards of the Mason City Economic Development Corporation and the North Central Iowa Growth Partnership.

About AIM North America
AIM North America is the industry trade association that represents the Automatic Identification and Mobility sales channel in the US, Canada and Mexico. AIM North America provides marketing and educational resources to assist resellers and systems integrators in growing their Automatic Identification and Mobility sales. AIM North America is a chapter of AIM Global, the worldwide authority on automatic identification and mobility for more than 30 years. For more information, contact the AIM North America office at 125 Warrendale-Bayne Road, Suite 100, Warrendale, PA 15086, telephone +1 724 934 5688, fax +1 724 934 4495, or visit www.aim-na.org.

Posted: January 14, 2009 at 2:05 pm by sarag