BrandingUnderstanding the marketplace is critical to achieving results. To gain competitive advantage, Hanser & Associates builds and creates brand value for your company and its products/services or events. Whether your brand is new or has been around the block we will work with you on everything from logo design to website design to message consistency.
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Case Studies: Branding
Public relations protects college during crisis
Photo by BlueDevil / CC BY-SA Situation: Palmer College of Chiropractic was established in 1895 in Davenport, Iowa by D.D. Palmer, founder of the chiropractic profession. Palmer College (formerly named Palmer Chiropractic University System) has approximately 3,000...
Media relations helps differentiate health care system
Situation: Des Moines, Iowa-based UnityPoint Health (formerly Iowa Health System) is one of largest integrated health care systems in the United States. The nonprofit organization operates 25 hospitals in metropolitan and rural communities and more than 140 physician...
Nation’s oldest restaurant franchise expands in seven states
Situation: Des Moines, Iowa-based Maid-Rite Corporation, founded in 1926, is the nation’s oldest QSR restaurant franchise chain. Maid-Rite is known in the Midwest for its signature fresh ground beef loose meat sandwich with secret seasoning, and the diner-style...
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To learn more about our branding services or see more case studies, call 515-224-1086.