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Home & Garden Show grows with PR
Situation: Marketplace Events annually produces 30 market-leading, consumer trade shows across North America. Hanser & Associates was retained for public relations services in support of the 2003 Des Moines Home & Garden Show and every show since. The 2011 show helped Central Iowa homeowners find unique home-improvement ideas from experts in interior design, landscaping, green [...]
Remembering Betsy Plank
“PR is fundamental to a democratic society…” This week the public relations profession – and industry – pause for a moment to remember Betsy Plank, one of the trailblazers and pillars of our profession. She passed away yesterday (May 23) at the age of 86, after mentored hundreds of fellow PR professionals. I [...]
Time for Innovative CEOs
When the Going Gets Tough, the Tough get… INNOVATIVE. During the economic recovery, adapting Joseph P. Kennedy’s inspiration is good guidance to American CEOs (and their PR counselors) for two reasons… Going gets tough… Turnover among American CEOs is up in 2010. According to a report by global outplacement consultancy Challenger, Gray & Christmas (CG&C), 441 CEOs departed January-April, 14 [...]
The Economist spotlights role of PR
More companies could avoid “bad publicity” and the associated costs by doing the right thing, and including public relations counsel in the formulation of their business strategy and decisions. That’s the conclusion of The Economist magazine in its January 14 print edition. The prestigous magazine’s Marketing and Public Relations feature story is entitled Public relations in the recession / Good news / [...]