Case Studies: Agribusiness

Celebrating historic preservation and LEED Platinum certification

Photo by U.S. Department of Agriculture / CC BY Situation: The World Food Prize (the Prize) was conceived by Dr. Norman E. Borlaug, recipient of the 1970 Nobel Peace Prize. Since 1986, the Prize (headquartered in Des Moines, Iowa) has become the foremost...

Nationwide communications strategy propels success of trade organization

Situation: National Pork Producers Council (NPPC), with offices in Washington, DC and Urbandale, Iowa, conducts public-policy outreach on behalf of its 43 affiliated state associations, enhancing opportunities for the success of U.S. pork producers and other industry...

Introduction of Korean company (and new facilities) into USA

Situation: CJ has, for more than five decades, maintained a reputation as a leading food and consumer product manufacturer in The Republic of Korea. CJ BIO America’s first facility in the USA — a $320 million lysine manufacturing facility to employee 170 and produce...